Cult Wines Review

I'm Donny. I'm a world traveler, investor, entrepreneur, and online marketing aficionado who has a big appetite to compete and disrupt big markets. I thrive on being able to create things that impact change, difficult challenges, and being able to add value in negative situations.

Cult Wines serves clients a fine wine investment platform that makes it the world’s leading wine investment firm. You don’t have to be wealthy or an expert in fine wines to benefit from investing in them.

Cult Wines logo

Our Partner

Wine Investments


  • Built for wine collectors & investors
  • Data-driven technology
  • Secure transactions
  • Fine wines all over the world
Overall Rating

Wine investment platform

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Key Takeaways

Cult Wines lets you invest in fine wines online and stores them safely in climate-controlled environments.  Wine experts offer advice on asset allocation based on your risk tolerance and interests.  

Fine wines may not be as volatile as the stock market and give investors an investment sector that’s not tied to equities.

Cult Wines offers wine tastings, events, trips, and tours, allowing its clients to learn more about fine wines in exciting settings.

Pros & Cons

Cult Wines has advantages and disadvantages. Consider these before investing.


  • Portfolios are designed with clients’ wine interests and risk tolerance.
  • App for monitoring your wine portfolio’s performance.
  • Wines are safely stored in a bonded and insured climate-controlled warehouse.
  • Educational content


  • No options for investments of less than $10,000
  • Customized benefits only available for higher investment amounts.

Nothing says luxury, wealth, and sophistication like investing in fine wines, but you might not know where to start. That was how I felt before finding Cult Wines. 

They make investing in wine as easy as sipping a glass of Chardonnay or Merlot.  Before investing in rare wines, you’ll want to learn more.

How does Cult Wines work? What are the risks? More importantly, what are the rewards?

If you’re tired of making investments in the stock market only to watch them drop in value, pour yourself a glass of your favorite wine and settle in to read more about the benefits of investing in fine wine in this Cult Wines review.

Cult Wines icon

Quick Summary

Minimum Investment: $10,000

Fees: 2.25% - 2.95%/year

Promotion: No current promotions

About Cult Wines

Wine investing used to be something open only to wine experts and the wealthy. The Cult Wines investment platform changed that forever.

Cult Wines helps investors learn more about the fascinating world of wine while making investing easier and more accessible than ever.

Four simple steps will have investors from wine novices to experts building a wine portfolio. Cult Wines clients can begin harvesting the benefits of wine investing by starting with sums as low as $10,000.

Cult Wines Americas CEO Atul Tiwari, the former CEO of Vanguard Canada, brings a wealth of investment experience and a profitable track record.

Tiwari and his team grew Vanguard Canada's assets from $3 billion to more than $30 billion. Former Vanguard head of marketing Carrie Tuck joined him as chief marketing officer for Cult Wines Americas.

With offices in New York, London, Shanghai, Singapore, Hong Kong, and Toronto, Cult Wines brings a world of wine investments to a new audience.

How It Works

Investing in fine wine is now as simple as visiting the Cult Wines wine investing platform.  There you’ll find helpful experts in fine wines and investing to walk you through the Cult Wines investment process.

Tell them how much you want to invest and discuss with them your investment goals and risk tolerance.  Armed with that information, wine experts will help you allocate your funds into a wine portfolio that will be stored in a bonded and insured climate-controlled storage facility under your name.

Marrying the art of fine wine with technology, Cult Wines offers Vintel, a proprietary tool for evaluating wines and managing wine portfolios.

Clients are digitally on-boarded and can download an app to track the performance of their portfolios.  Cult Wines clients will be privy to offers designed for their risk tolerance and the wines they love.

They'll also receive buy and sell recommendations from the Cult Wines Investment Committee and can set up monthly investment deposits to increase the size of their holdings.

Fee Structure

Cult Wines offers four accounts that bring clients advantages such as wine education and exclusive offers. Each has a unique set of benefits and a different fee structure, which is prorated and charged monthly based on the net asset value of the wine portfolio.

Cru Classe 

The Cru Classe Cult Wines account starts at $10,000, making wine investment affordable to a larger audience.  This introductory account includes full storage and insurance, no-fee buying and selling, direct ownership, account support through the Cult Wines client portal, and automatic portfolio rebalancing.

Cru Classe accounts carry a 2.95 percent annual management fee.

Premier Cru

The next level of Cult Wines accounts starts at $35,000 and includes all the benefits of the Cru Classe account plus regular consultations with a personal relationship manager and a customized portfolio based on your objectives.

Access to wine tastings, events, trips, buy/sell recommendations, and an annual warehouse open day is also included. Premier Cru has an annual management fee of 2.75 percent.

Grand Cru

A Grand Cru account with Cult Wines can be yours for an investment of $150,000.  Grand Cru includes every Premier Cru advantage plus priority access to new wine releases and Cult Wine events, admission to invitation-only events with wine producers, and vineyard tours upon request.

The Grand Cru annual management fee is 2.5 percent.

Cult Cru

The pinnacle of Cult Wines' fine wine investment accounts is Cult Cru, which starts at $700,000.  VIP members of the Cult Cru tier have all the benefits of the other tiers plus membership in the Cult Connoisseurs’ Club, visits to some of the world’s best vineyards, and other exciting experiences.

The annual management fee of the Cult Cru tier is the lowest, at 2.25 percent.

Who is Cult Wines Best For?

Cult Wines is best for investors who are interested in fine wines. It provides potential investors with a team of professionals and experts in both wines and investments.

If you’re looking to invest your money in some of the best wines available, you’ll enter a niche market that experiences high growth every year.

If you’re a wine lover and want to not only earn money from your investment but also be surrounded by like-minded fine wine enthusiasts, Cult Wines is best for you.

Cult Wines Alternatives

Vinovest logo
  • Fee: 2.25%-2.85%/yr
  • Minimum Investment: $1,000
  • Promotion: Full insurance
Vint logo
  • Fee: one-time 12% sourcing fee
  • Minimum Investment: $50
  • Promotion: No promotions
WineCap logo
  • Fee: 5% storage fee
  • Minimum Investment: £5,000
  • Promotion: No promotions

Should You Use Cult Wines?

You may enjoy a glass of Cabernet, but does that qualify you to invest in fine wines? With Cult Wines, it may. The ideal customer for Cult Wines is someone with a passion for wines who wants to learn more about fine wines and investing.

Investors who feel seasick from the highs and lows of stock-market investing may find fine wine investing to be a less volatile option to see portfolio growth.

While past gains do not guarantee future performance, Cult Wines has reaped profits of more than 180 percent since 2009.

If you have funds to invest and want to explore fine wines as an investment sector, contact Cult Wines to learn more.


You may still have questions about Cult Wines. These frequently asked questions may give you the details you need.

Is Cult Wines a legitimate company?

With more than $275 million under management, Cult Wines is the world’s leading fine wine investment firm. It has a track record of more than a decade and clients in more than 80 countries.

What is the minimum you need to invest?

To start a fine wine account with Cult Wines, you’ll need to invest at least $10,000 to start an account in the Cru Classe tier.

Do you own the wines that you invest in?

The wines you buy for your Cult Wines investment portfolio are safely stored, but they are your wines. Should you decide to drink your profits, a bottle can be sent to you through the client services portal.

Is Cult Wines FDIC insured?

Only bank deposits are insured by the Federal Deposit Insurance Corporation, so accounts with Cult Wines and other investment firms are not FDIC insured.

I'm Donny. I'm a world traveler, investor, entrepreneur, and online marketing aficionado who has a big appetite to compete and disrupt big markets. I thrive on being able to create things that impact change, difficult challenges, and being able to add value in negative situations.

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