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Personal Capital Review – A Hybrid Robo-Advisor Worth Trying

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The Bottom Line: Take control of your financial life with Personal Capital. Get access to insight-driven wealth advisory services and free online financial tools. It is a hybrid robo advisor that offers human advisors as well as automated investing tools.

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Financial Planning & Wealth Management


  • Experienced financial advisor
  • Money management
  • Long-term Financial Planning
  • Outstanding customer reviews

Overall Rating


Leading financial planning & wealth management platform

Pros & Cons


  • High quality tools and simulators
  • Intuitive and easy to use interface
  • Get a holistic view of your finances
  • No hidden fees


  • High minimum for wealth management services
  • Not all features are customizable

There are so many FinTech tools that can help you with your wealth building plans, like roboadvisors.

However, where Personal Capital differs is their hybrid approach which combines roboadisor tools alongside human financial advisors.

In fact, it has two types of services — a financial tracking tool where you can track all your accounts and track your retirement goals.

The other service is the financial advisory side which offers both human advisors and computer generated tools.

Want to know more whether Personal Capital is the right fit?

Read our review, including an overview of the services, how much you’ll need to use to use their services, and who it’s best for.

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Quick Summary

Account Minimum: $100,000

Fees:  0.49% - 0.89%

Promotion: None

Fees & Features

Account Minimum



Wealth Management:
First $1 million: 0.89% ;
$1-3 million: 0.79%;
$3-5 million: 0.69%;
$5-10 million: 0.59%;
Over $10 million: 0.49%

Free tools

Retirement simulators
Fee calculators
Educational materials
Budgeting software
Net-worth tracker

Types of Accounts

Roth IRA
Traditional IRA

Customer Service

Financial advisors available by phone and email

What is Personal Capital?

Personal Capital is a is a FinTech company founded in 2009 and has more than $8 billion in assets under management as of November 2018.

It’s one of the most popular tools out there which could be because it offers an array of free investment management tools such as a spending tracker, 401k fee analyzer and an investment checkup.

Paid tools include getting access to a team of dedicated advisors and account management.

Services Offered by Personal Capital

Personal Capital offers a number of free tools you can start using once you sign up for an account:

Spending Analysis

This tool will take a look at your cash flow and divides it into set categories. It can also track income sources and when your bills are due.

Education Planner

Compare how much college costs and work out an annual savings plan based on that amount.

401(k) Fee Analyzer

You can use this tool to see how much in fees you’re paying towards your retirement plan.

Retirement Planner

Use this tool to check if you’re on target for retirement, based on your current financial habits and how much you plan on spend once you’re retired.

It also takes into account your expected Social Security income, taxes, life expectancy and any assumptions on your investment returns.

Investment Checkup Analysis

Once you’ve linked your accounts, you can get Personal Capital to recommend an asset allocation based on your risk tolerance and how much you may need to increase or decrease your assets to meet those recommendations.

Seriously, you get these tools for free. There’s no catch. All you need to do us link your existing accounts — checking, savings, mortgage, credit card, investment and retirement accounts — and you’ll be able to play around with these tools.

Once you log into Personal Capital, you’ll be able to see your dashboard. It gives you your entire financial snapshot in once place such as your net-worth, portfolio balances and allocation and cash flow.

There’s also a holdings module which shows you how your investments are doing — view them by dollar amount, whether they’ve gained or lost money, or view them by its percentage of your portfolio.

How Does Personal Capital Make Money?

Personal Capital earns revenue from its asset management services. It takes a personalized approach by looking at a your financial picture with a holistic view instead of just your assets.

It claims it’ll help you reduce risk while increasing returns, apparently outperforming the S&P 500 more than 1.5% annually.

Personal Capital will also automatically rebalance your portfolio when it passes your asset allocation preferences.

What is Tax-Loss Harvesting?

Their strategy also helps clients find tax-loss harvesting opportunities.

How Personal Capital is able to do that is because it creates a portfolio using ETFs and individual securities. 

It invests in a basket of funds using individual stocks knowing that using index funds — which charge annual fees — can eat more into your cash in addition to Personal Capital’s fees.

Personal Capital also introduced a new service last year in 2018 when you can select a more socially responsible investing strategy with U.S. equities based on environmental, governance and social factors.

However, Personal Capital can’t support all types of accounts. While it does support taxable, trusts, joint, Traditional and Roth IRA accounts, here are the ones it doesn’t support:

  • Solo 401(k)
  • Partnerships
  • 529 Accounts
  • Simple IRA
  • Custodial Accounts
  • Trusts
  • 401(k)
  • Non-profits
  • Coverdell
  • Checking & Savings account
  • Annuities
  • Money Market & CD's
  • Limited Partnerships

The good news is that Personal Capital can give you advice on both 529 and 401k plans even if it can’t directly manage them themselves.

If you decide to listen to their advice, you’ll need to make the necessary changes yourself.

Clients also get access to a dedicated financial advisor (though the fee one does offer this to some extent) and have a fiduciary duty to clients — aka they’re bound to look after your best interests.

You also get access to more tools such as ones that help you with home financing, stock options, private banking services and estate or tax planning advice.

Personal Capital Alternatives

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  • Annual Fee: .25%
  • Minimum Investment: $0
  • Promotion: Up to 1 Year (of free management with a qualifying deposit)


M1 Finance logo
  • Annual Fee: $0
  • Minimum Investment: $0
  • Promotion: Invest for Free


Blooom logo
  • Annual Fee: $0
  • Minimum Investment: $0
  • Promotion: Special rate of $99 per year

Wealth Management Service Fees

The good news is that these fees are typically better compared to working with a traditional financial advisor, but more than if you were to go with a robo advisor.

As well, $100,000 may seem far off to many investors, which can be limiting if you’re interested in working with Personal Capital.

For those who do have funds, the more you have Personal Capital manage, the lower your fees. You also get more access to services and financial advisors:

If you have $100,000 to $200,000 with Personal Capital

Your money will be invested in exchange traded funds (ETFs) that have an average of a 0.08% expense ratio.

It uses Smart Weighting, which is a portfolio selection process that invests in all sectors equally.

If you have $200,000 to $1 million with Personal Capital

In addition to the above mentioned benefits, you’ll also get the option to customize your portfolio using individual stocks.

If you have more than $1 million with Personal Capital

You’ll be able to customize your portfolio with individual bonds in addition to all of the benefits mentioned above

Once you engage with their wealth management services, you’ll get access to a team of advisors which include chartered financial analysts and certified financial planner who have a fiduciary duty to clients.

Once you have more than $200,000 with Personal Capital, you’ll get access to two financial advisors.

These professionals can help you with various challenges such as estate planning, taxes, retirement planning and mortgages.


Is Personal Capital Safe?

What Does It Mean That My Financial Advisor Has a Fiduciary Duty to Their Clients?

How Does Personal Capital Charge Fees?

How Does Personal Capital Differ From Robo advisors?

Is Personal Capital Safe?

The short answer is yes. While it does seem scary to link all your financial accounts in one place, Personal Capital doesn’t have the authority to make withdrawals or transfers. In addition, you’ll need to register each device you’re using — if it doesn’t recognize the device you’re on, you’ll be prompted to enter an phone number or email address to verify your account.

What Does It Mean That My Financial Advisor Has A Fiduciary Duty To Their Clients?

A fiduciary means that Personal Capital to act on behalf of your personal interests. In other words you won’t be sold products that aren’t a good fit for you, there are no trading commissions or hidden fees.

How Does Personal Capital Charge Fees?

Personal Capital charges an annual fee, which is a percentage based of the amount of assets you have under their management. See chart above for the exact rates.

How Does Personal Capital Differ From Robo Advisors?

Personal Capital is different from roboadvisors because it includes a human element. It does use technology to manage your portfolio through periodic rebalancing and automated investing. If you’re using their free tools, their retirement analysis tools are done through computer technology. Although Personal Capital does use automated investing tools, it differs from robo advisors in that you can customize your portfolio based on your risk tolerance and life circumstances. For example, you’ll be asked to fill out a questionnaire once you sign up for their wealth management services, but your application will also be based on input from your financial advisor after you speak with them. This is why Personal Capital charges a higher fee than other types of robo advisors because you get more personal touches instead of only rely on AI to help your wealth building plans. Plus, the more you have under Personal Capital’s management, you’ll get access to not only one, but two financial advisors, plus a whole slew of other professionals. You’ll be able to receive more holistic financial advice such as estate planning, a home purchase, saving for college and understand the right types of insurance for you. In other words, you won’t be able to get all this with a robo advisor.

How To Get Started With Personal Capital


Register and Link Accounts

Connect all of your external financial accounts (IRAs, 401ks, mortgages, loans, checking & savings) and get a comprehensive view of your money. Once you have linked your accounts, schedule a free consultation* with a Personal Capital Advisor.


Talk with an Advisor

We'll discuss your investing goals, risk tolerance, retirement and planning for the big stuff like a new baby, starting a business, saving for college or remodeling your home. During this time, we’ll walk you through our Retirement Planning tool that will help you map out your short and long-term goals.


Create Your Plan

You’ll receive a comprehensive assessment of your entire financial life. We'll help you identify your retirement goals to make sure we build an investment plan that fits your needs. Your Advisor utilizes the most powerful tools in the industry, providing you with deep insights to help you create a personalized, tax-optimized financial plan that will meet your goals.

Should You Signup for Personal Capital?

Personal Capital seems it be one of those rare tools that offers tools for most types of investors.

On one hand, this who are interested in a more DIY approach will love the company’s free financial management tools — which are comprehensive without the need to pay for additional services — to gain clarity into their financial picture.

Then there’s the services for high net-worth investors who are interested in more hands-off investing and want the help of a dedicated team and access to more comprehensive computer generated tools.

However, investors need to keep in mind that the fees are more expensive compared to other robo advisors - albeit there’s no access to a human advisor — but it can be cheaper than traditional advisors.

All in all, it doesn’t hurt to give Personal Capital a try considering it’s free — you can always sign up for their management services if you choose at a later time.

Personal Capital

Get access to insight-driven wealth advisory services and free online financial tools. It is a hybrid robo advisor that offers human advisors as well as automated investing tools.

Personal Capital Logo
  • Editor Rating
  • Rated 4.5 stars
  • 80%

  • Personal Capital
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  • Last modified: June 16, 2021

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